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Aug
16

How To Generate More Referrals

By Vincent Newton
by Vincent Newton

We live in a world of instant gratification. Everybody is concerned about their own needs. Therefore, website owners must take the necessary steps to make sure their viral marketing program generates free traffic.

Referral programs fail for a variety of reasons…

Everyone is convinced that they don’t have enough time in the day to worry about their own needs, much less worry about yours. Asking for referrals is one thing. Actually getting them is another one entirely.

Online store owners, must reward their visitors for providing referrals. If not, the average person will simply move on to the next website.

There are a variety of incentives…

Sure, people like cash; and giving money for referrals is a no-brainer. But is it your best option? Many experts think not. Research has shown that there are a number of people who actually feel uncomfortable earning money on the “backs of their friends.” Never mind the fact that the money isn’t really coming out of their friend’s pocket. The mere perception of getting paid for providing a friend’s name is a turn-off.

Automatic Redirect To The Rescue

Imagine this scenario, somebody arrives at your website, they invite their friends, and you instantly gift them.

And better yet, what if you could reward them instantly? No waiting, no fuss, no muss. Your customers provide you with referrals and you instantly reward them with something of value that doesn’t hit you hard in your bank account.

Automation is crucial. You want everything to happen behind the scenes. You will set up your referral program only once, and never worry again.

Well, I guess the only thing that could be better than all that would be if your referral program was so powerful that it actually made your visitors and customers want to empty out their entire address book and send you every name and email address in it!

That is EXACTLY the way that web sites like MySpace? and FaceBook? work. They have their own “Friend” adding programs that have been wildly responsible for building huge membership lists in a very short time.

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